About Us

We work with leadership teams to make intentional, high leverage decisions — grounded in real-world realities: shifting markets, margin pressure, internal capabilities, and investor expectations.

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Areas of Expertise :

Energy & storage

Mobility & charging infrastructure

Advanced manufacturing

Critical infrastructure & resource management (smart industrial systems)

Food industries

Founder profile

Geneviève Grenier

Geneviève Grenier is a builder, strategist, and integrator. She navigates complex environments with ease, bringing clarity to critical issues and aligning decisions and actions around priorities that truly matter. With over 25 years of experience as an entrepreneur, executive, and consultant — and expertise in product, finance, and commercialization — she has built and helped scale companies in pivotal economic sectors, combining hands-on operational depth with sharp strategic vision.

Having worked side-by-side with founders, boards, executives, and mid-management, she understands exactly what each level of an organization needs — and how to align them around growth. She knows how investors and shareholders think, how boards define priorities, and how executive teams and operators execute under pressure.

Her expertise lies in reading market dynamics, mapping complex value chains, and spotting both disruptors and accelerators before they hit. She helps organizations clarify their true competitive edge, simplify priorities, and optimize capital allocation to focus on what really moves the needle. A powerful storyteller, she translates strategy into clear narratives that bring together investors, boards, executives, and teams around a shared ambition.

Founder profile

Geneviève Grenier

Geneviève Grenier is a builder, strategist, and integrator. She navigates complex environments with ease, bringing clarity to critical issues and aligning decisions and actions around priorities that truly matter. With over 25 years of experience as an entrepreneur, executive, and consultant — and expertise in product, finance, and commercialization — she has built and helped scale companies in pivotal economic sectors, combining hands-on operational depth with sharp strategic vision.

Having worked side-by-side with founders, boards, executives, and mid-management, she understands exactly what each level of an organization needs — and how to align them around growth. She knows how investors and shareholders think, how boards define priorities, and how executive teams and operators execute under pressure.

Her expertise lies in reading market dynamics, mapping complex value chains, and spotting both disruptors and accelerators before they hit. She helps organizations clarify their true competitive edge, simplify priorities, and optimize capital allocation to focus on what really moves the needle. A powerful storyteller, she translates strategy into clear narratives that bring together investors, boards, executives, and teams around a shared ambition.

Areas of Expertise :

Mobility & charging infrastructure

Advanced manufacturing

Critical infrastructure & resource management (smart industrial systems)

Food industries

Who we work with

High-Growth Scale-Ups

Emerging market leaders driven by new business models, structuring their go-to-market and optimizing capital deployment to ensure sustainable, profitable growth.

Well-Established Mid-Market

Transitioning leadership and scaling with disciplined growth powered by organic expansion, M&A, and productivity gains.

Strategic Investors & Growth Funds

Unlocking portfolio company growth, with clarity on strategy and efficient capital planning pre- and post-investment.

Boards & Governance Leaders

Guiding strategic clarity, leadership development, and disciplined growth decisions to align stakeholders and protect long-term value.

Capital Efficiency: We turn investment into outcomes.

Every dollar should pull its weight. We help you allocate with discipline — across people, systems, infrastructure, and acquisitions — so your growth doesn’t just cost more, it performs better.

Our Guiding Principles

01

Entrepreneurial instinct by experience.

We know what it takes to build, to invest, and to push through obstacles. That entrepreneurial perspective drives our total commitment to our clients. No transactional relationships. Ever. Only strong partnerships, built to last.

02

Relentless about quality.

We back every insight with solid data, leave no stone unturned, and make our work clear so it speaks to boards, investors, shareholders, executives, and teams alike.

03

We are independent by choice.

We don’t serve one stakeholder, but the entire organization — so its potential translates into lasting value at every level.

04

We tell it like it is. Always.

Clarity is more useful than comfort. If something isn’t working, we’ll say so — because truth moves the business forward.

05

Organizations are human — and they move best in alignment.

A strategy only delivers when people believe in it. We help teams move quickly, but together — aligning leaders, boards, investors and employees so growth builds people, capital, and trust instead of burning them out.

Our strategy work pays for itself.

When every dollar is better placed, every outcome is stronger. The clarity we bring compounds.